SUCCESS STORIES

Gulf Extrusions

COMPANY

Gulf Extrusions

FAIR

Aluminium

SECTOR

Metallurgical industry

PLACE

Düsseldorf

M2 STAND

144 m2

THE CHALLENGES

A STAND TO STAND OUT AT THE MOST IMPORTANT FAIR IN THE SECTOR:IMPOSSIBLE LOOPS, LEDS,
GLASS COMPONENTS, AND IRREGULARLY SHAPED PODIUMS.

UNIQUE, COMPLEX DESIGN

Gulf Extrusions is a company within the Al Ghurair industrial conglomerate, with its headquarters
in Dubai. Founded in 1976, the company specialises in aluminium extrusions for the construction, industry and the automobile sector.
At the latest edition of the Aluminium fair, Gulf Extrusions needed a spectacular stand, which would attract the attention of the
thousands of visitors to the trade show.

To do this, the stand featured a large unique structure, two huge highly complex wooden loops, finished in metallic paint to imitate aluminium. The interior of the structures had embedded glass elements and LEDs, giving the structure an even
more spectacular appearance.

The exhibition space also featured
unique elements, such as irregularly-shaped counters incorporating curves and right
angles, finished in glass. Triangular mats and a huge vinyl 11-metre -long zig-zag raised banner printed with logos finished off a stand with extremely high technical, construction, and finishing requirements.

HOW WE MANAGED IT

A CLOSE RELATIONSHIP WITH THE CLIENT. ENORMOUS TECHNICAL CAPACITY. COORDINATION AND PRECISION. ATTENTION TO DETAIL. AND A LOT OF IMAGINATION.

THE RESULT